OmatsolaEyitemi
Broadcast Production • Social Media Strategy • Content Development & Audience Engagement
Transforming complex ideas into compelling narratives and cultivating high-impact digital communities.
About Me
Learn more about my professional background and core skills
Professional Overview
Career Objective & Passion
To succeed as a dedicated professional by exhibiting passion, skills, and commitment to producing top-notch outcomes. I work collaboratively with teams, follow established procedures, and effectively manage tasks to meet organizational goals.
I am a passionate Media & Communications Specialist with expertise in broadcast production, social media strategy, and content development focused on creating engaging narratives that connect deeply with audiences.
Core Skills
Areas of Expertise
Media & Communications
Technical & Software
Professional Skills
Soft Skills
Experience
My professional journey and leadership roles
Professional Experience
Social Media Manager
Stay Collection
UK (Remote)
- Leads digital communications and social media strategy for Stay Collection, elevating brand presence and hospitality storytelling across core channels
- Curates and executes high-converting promotional content calendars, guest engagement campaigns, and luxury brand aesthetics
- Leverages social media analytics to optimize posting frequencies, audience interaction, and direct booking conversions
Social Media Growth Manager
About Partners
UK (Remote)
- Spearheaded multi-channel social media growth initiatives and targeted audience acquisition campaigns for About Partners
- Designed and implemented strategic digital calendars and content workflows to maximize brand reach and organic follower growth
- Tracked and analyzed key performance indicators (KPIs) to continuously optimize campaign messaging, engagement, and conversion ROI
Founder & Creative Director / Social Media Lead
The Movie Nerd TV
Remote (Lagos)
- Founded and built The Movie Nerd TV, a digital entertainment brand focused on movie reviews, film culture commentary, and cinematic storytelling, growing to 51,000+ Instagram followers
- Developed the brand identity, content voice, visual style, and long-term growth strategy to position the platform as a leading source for film lovers and pop-culture enthusiasts
- Leads end-to-end content production including scripting movie reviews, designing graphics, editing short-form video content, and managing publishing schedules across Instagram and TikTok
Intern
Nigerian Television Authority (NYSC)
Ibadan Zonal Center, Oyo State
- Contributed to the creation and development of TV content by assisting in research, scriptwriting, and guest coordination for various programs
- Gained practical experience in television production process, including camera operation, lighting, and post-production editing
- Assisted in the development and execution of on-air promotional materials, ensuring proper scheduling and adherence to broadcasting regulations
Social Media Strategist
AcedxTrades
Lagos, Nigeria (Remote)
- Spearheaded the brand's social media strategy across Instagram, Twitter, Telegram, and TikTok, growing the combined follower base significantly
- Designed and executed weekly content calendars featuring market insights, trading tips, and motivational content, resulting in a 60% increase in engagement
- Managed Telegram and WhatsApp trading communities with over 5,000 active members, fostering real-time discussions and support
Social Media Specialist
Grubhub
Chicago, USA (Remote)
- Led Instagram and Facebook campaigns promoting local restaurant partners
- Increased engagement by 35% through interactive polls and user-generated content
- Collaborated with design and copy teams to produce platform-specific assets
Intern
Vibes FM 97.3
Benin City, Edo State
- Assisted in the production of various radio shows by preparing audio clips, managing sound equipment, and ensuring smooth transitions during live broadcasts
- Gained hands-on experience with sound mixing software and hardware, learning to operate studio equipment to support radio programming and broadcasts
- Collaborated with the production team to plan, script, and organize content for upcoming shows, ensuring material was timely, accurate, and engaging
Leadership Experience
Director of Information
Association of Mass Communication Students
Delta State University, Delta State
- Managed the dissemination of essential information to association members, including newsletters, meeting schedules, and important updates
- Fostered a sense of community by encouraging active participation in association activities, surveys, and feedback loops from members
- Utilized various communication platforms (email, social media, messaging apps) to effectively reach and engage with a diverse student audience
Projects
Explore my recent work and creative analytics campaigns
Education
Academic background and higher education qualifications
B.Sc. Mass Communication
Bachelor of Science in Mass Communication, focusing on media production, broadcast journalism, and strategic communications theory.
Senior Secondary School Certificate (SSCE)
Completed secondary education with honors, specializing in media studies, arts, and foundational communication skills.
Certifications
Professional certifications and accredited credentials
B.Sc Copywriting
Issued by COC
Certificate of Completion in Professional Copywriting, demonstrating expertise in creating high-converting written content across multi-channel media.
Social Media Management
Issued by KSA
Certificate in Strategic Social Media Management, covering audience growth, analytics optimization, and content calendar development.
Achievements
Key accomplishments and impact in my career
Instagram Growth Achievement
Grew 'TheMovieNerdTV' Instagram page to 51,000+ followers, increasing community engagement through consistent posting, audience insight analysis, and trend-based content strategy.
Community Management Excellence
Managed social media communities exceeding 5,000+ active participants across Telegram and WhatsApp, promoting healthy engagement, real-time discussions, and brand loyalty.
Engagement Rate Growth
Increased social media engagement rates by up to 60% through structured weekly content calendars, interactive discussions, and platform-specific storytelling techniques.
Live Series Success
Developed and hosted Instagram Live series with over 1,000+ recurring viewers, successfully boosting brand visibility, audience retention, and topical authority.
Course Enrollment Growth
Enhanced course and program sign-ups by 30% through targeted promotional campaigns and collaborative content with educational/training teams.
Multi-Format Content Creation
Created content across multiple formats including video scripts, short-form reviews, infographics, promos, and live session concepts, strengthening brand voice and audience relatability.
Cross-Industry Brand Communication
Led brand communication strategies for organizations across broadcasting, entertainment, lifestyle, and fintech/trading communities in both remote and in-studio environments.
Production Workflow Support
Supported on-air TV and radio production workflows, participating in scripting, live studio assistance, production scheduling, guest coordination, and promo material development.
High Response Rate Excellence
Maintained a high response rate (95%+) across digital platforms, improving audience satisfaction and brand trust.
Testimonials
What clients and colleagues say about working with me
“During Omatsola's NYSC service at NTA Ibadan, he demonstrated exceptional dedication and professionalism. His contributions to our TV production team, from scriptwriting to post-production, were invaluable. He's a talented media professional with a bright future ahead.”
Adebayo Ogunleye
Production Manager • Nigerian Television Authority (NTA)
Statistics
Key metrics and accomplishments at a glance
Get In Touch
Let's connect and discuss how we can work together
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